Urs Hölzle is wrong, yet another analysis of Google Social

So, yes, you know, Google is yet again launching a social thing. And yes, everyone and their cats have promptly commented. What can i know? I’ll give my take anyway.

It will come as no surprise, but i’m on the naysayers camp. No, Google Plus is not the next big thing. And it will not kill FaceBook. And it misses the point. The whole of my point comes down to a disagreement with the following point by a Googler named Urs Hölzle:

In March 2010, only a month after the Buzz debacle, [he] decided to kick-start a new effort. In an e-mail [...] Hölzle acknowledged that fundamental way people use the internet has changed. No longer could Google operate without making its products more personal. The social challenge required decisive and substantial response within Google. He proposed a sort of social-graph Manhattan Project[...]. His memo became known as the Urs-Quake.

Something fundamental changed about the internet. NOT. It hasn’t. Nothing changed. It is the same old web. It is the same old tool. It is only being thrown at a different set of data. People are using the net to gossip. Fact. But the net is still the net, and gossip is still gossip, and if Google becomes FaceBook, AOL wins, which is to say we are back to walled gardens even if Big G is the provider.

PUSH!, or Wired was right, or Real-Time web is like TV, or how much Twitter does not revolutionize communication: a needlessly long blog post title just to show that i can

I have actually been threatened to have a Twitter account against my will. My friends devised a plan to redirect all my FaceBook and whatever activity into Twitter so that i would finally be part of the revolution even if i keep on denying it to be a revolution at all.

I have never come in contact with my own Twitter feed, but depending on the way you look at it, that might be the best evidence that it already exists, somewhere.

Even then, i disagree. Twitter is not a revolution.

It will not come to pass, and all my friends who are wasting their time there will keep on doing it indefinitely. In other words, Twitter is a success. But that does not make it any less stupid.

further praise of matrix 2, Smith against Keymaker

People keep insisting on making a fool of themselves by proclaiming that Matrix Reloaded is not philosophical. Bollocks. But what i come here to say to you today is that Reloaded has one of the best examples ever of two opposed basic ways to live life: Smith and Keymaker.

about Into The Wild

How the hell do you conclude all sorts of things about the life of a man without ever talking to him? That’s how i felt after watching “Into the Wild“, a beautiful movie, but in the end i think it talks more about the journalist that wrote the book than about the main character — Alex Supertramp.